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The M&E DISPATCH // 152

The M&E DISPATCH // 152

The Medium Countries, Part 10: Perfectly Medium

THE DISPATCH

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Part 10 of a 10 part series on the global reshaping.

The rise of the Medium Countries.

Silver as a System, Not a Failure

In Italy, the script was familiar and strange at the same time. Canada’s women lost 2–1 to the U.S. in overtime for silver. The men did the same, dropping a 2–1 OT heartbreaker to an American team that hadn’t won Olympic gold since 1980. Two finals, two silvers, two overtime losses to the same rival.

If you only track gold medals, this looks like failure. But listen to how the players and coaches talked afterward. Jon Cooper said he “couldn’t be more proud of the group” and called it “a flawless performance” that just fell one shot short. On the women’s side, this was still a tournament where Marie‑Philip Poulin became the all‑time leading Olympic goal scorer before the final flipped on a bounce in three‑on‑three overtime.

Canada’s identity in hockey has never been “we win every time.” It’s “we are always there.” Men’s or women’s, juniors or pros, NHLers or not, if there’s a big game happening, Canada is in the bracket, usually in the medal round, and very often on the ice when the trophy is handed out. That’s not domination. That’s system performance.


Canada as a Perfectly Medium Country

Zoom out from the rink and you get the same shape. Canada is not a superpower. We don’t set the global rules by decree. But look at where we consistently show up:

  • Trade and logistics: A 2026 strategy built around doubling exports to non‑U.S. markets, anchored in ports, rail, and west‑facing infrastructure.

  • Mining and energy: A top‑tier producer of the metals, fuels and molecules everyone else needs for their transitions, without being OPEC, China or the U.S.

  • Alliances: The only non‑European country inside the EU’s SAFE defence‑loans tent, a founding member of the Minerals Security Partnership, a bridge between Europe, Asia, and the Americas.

We don’t win every championship. We’re not trying to be the global hegemon. But we are very deliberately building a world where a medium country with world‑class systems, trade, energy, institutions, companies, can thrive without asking for permission from whoever has the biggest GDP that year.

If this 10‑part series has had a thesis, it’s this: Canada is not an exception to the medium‑country story. It’s a prototype.


What “Medium” Looks Like in Business

You see the same pattern at the company level. We don’t have a single “Saudi Aramco of copper” or a “Meta of AI,” and that’s fine. What we do have is a dense layer of firms that are medium in size, but world‑class in their lanes. A few examples worth plugging as we close this out:

  • Brookfield Renewable
    Headquartered in Canada, it’s not the biggest power company on earth, but it’s becoming one of the go‑to players for AI‑era electricity, with 43 GW of operating capacity, a 227 GW development pipeline, and deals to supply giants like Microsoft in top data‑centre markets. It’s a medium‑country champion building the wiring for the new digital economy, from renewables to nuclear.​

  • Tecnar / Lumine™ (NRC mining tech in the wild)
    Born out of National Research Council work on high‑efficiency mining, Lumine™ uses LIBS sensors plus AI to scan ore on conveyor belts in real time, letting operators sort rock more precisely and cut energy use by up to 20 per cent. The tech is being field‑tested at scale in South Africa, licensed to Quebec‑based Tecnar, which has grown from 2 to 45 employees and 500 clients by turning Canadian research into commercial reality. That’s medium‑sized, globally relevant, and exactly what a smart medium country should be exporting.​

  • LaserAg and e2Sense (cross‑sector medium)
    The same LIBS backbone that reads ores has been spun into LaserAg’s QUANTUM system for ultra‑fast soil and plant‑tissue analysis, and into e2Sense for structural‑health monitoring of large assets, up to and including airframes for a major commercial aircraft manufacturer. None of these companies will ever be household names. All of them are proof that Canadian SMEs can live at the intersection of mining, agriculture, aviation and climate tech, and sell to the world.​

You could build a much longer list in mining, midstream, tech, and infrastructure. The point isn’t to crown a new set of national champions. It’s to notice the shape: lots of medium‑sized, deeply competent firms, embedded in global supply chains, punching above their weight because the system around them works.


The Medium Alignment Canada Exemplifies

Over ten editions we’ve walked through Hanwha and Algoma, SAFE and the European bridge, the Gulf capital arc, the India corridor, Trump’s decertification threats, Cuba’s fuel crisis, grid reliability and the supply‑chain wars. Different stories, same pattern:

  • Medium countries teaming up instead of lining up behind a single patron.

  • Supply chains and infrastructure (ports, grids, certification, minerals) becoming the real arena of power.

  • Canada choosing, again and again, to be in the game, not the hegemon, not the swing‑state victim, but the reliable, world‑class player everyone wants on their roster.

That’s exactly what just played out on Olympic ice. The U.S. took the golds this time. Good for them. But the teams everyone in the building measured themselves against, in system design, consistency, and expectation, were still wearing the maple leaf.

As we close this series, that’s the picture I want to leave you with: Canada as perfectly medium. Not average. Not timid. A country, and a layer of companies, that believe being consistently world‑class is more important than winning every final, and that in a world of volatile hegemonies and weaponized supply chains, that might be the most powerful position of all.

// THE DIRT

The Miriam and Ira D. Wallach Division of Art, Prints and Photographs: Photography Collection, The New York Public Library. "Reading war news aboard streetcar. San Francisco, California" The New York Public Library Digital Collections. https://digitalcollections.nypl.org/items/1f015110-fbed-0131-8e92-58d385a7bbd0

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A Closing Thought

NOTES FROM THE NORTH

I think the entire nation felt what it was like to be a hockey parent this past week.

As upset as you can be that they lost, you can’t help but beam with pride at how great they are. We controlled both games, we dominated and in the end it just didn’t go our way.

We’re still a scrappy little country, with 1/10 of the population and a fraction of the resources of our adversary, and yet… we hold our own.

Well done Canada, 2 silver medals in hockey is an impressive continuation of our legacy and dominance.

-Lee

Nostalgia - The feeling you get when your youth says hello.

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